About Sarah

Welcome to Melbourne’s 1st craft spirits, cocktail culture & bar blog!

I love Australian spirits makers & drink shakers.

I don’t love plastic straws. Or any fewer than 3 olives in a martini.

DrinkMelbourne is all about slow drinking; the sip, not the skull.

Get in touch: sarah@drinkmelbourne.com.au

About the Editor

Past/present contributor to Drink magazine, The Urban List Melbourne, the Melbourne Precincts book, the Eating & Drinking Guide to Melbourne, Broadsheet Melbourne, Cocktail Fridays & Vintage Cellars’ Grapevine blog.

Judge of Iron Bartender, Diplomatico’s World Tournament, Angostura’s Global and Rum Diary Spiced’s cocktail competitions.

Believes the best accessory is a martini glass.

Copywriting for Bars, Distillers & the Spirited Industries

By day, I’m a Melbourne copywriter and content creator specialising in Australian bars, distilleries, cocktail culture and craft spirits. I write:

  • press releases & media kits
  • staff & venue bios or profiles
  • website copy
  • pre-event promotional copy
  • content & features for custom digital or print publications 
  • articles & blogs
  • e-newsletters & emails
  • brochures & function kits
  • menus & product descriptions
  • social media content

I also edit, proofread or polish your existing versions of all of the the above. There will be no stray apostrophes in “martinis” on my watch!

Other services I provide include live social media management or takeovers for events and provision of industry social media contact lists.

Let’s chat about what you need, over a drink sometime; sarah@drinkmelbourne.com.au.

Past & Present Clients

Junipalooza gin festival / Denver & Liely glassware / Vero Fine Cocktails / Donut and Beer Festival / Chapel St Precinct / Lavazza / Emporium Melbourne / The Eating & Drinking Guide to Melbourne / Melbourne Precincts book / Drink Magazine / What’s On Victoria magazine / Vintage Cellars / Cocktail Friday / T&G Building / The Armadale Edition / Hyatt Hotels / Broadsheet / The Urban List